There’s this little group located in Grand Rapids, MI known as Start Garden. Their focus is on creating an ecosystem where ideas can grow, entrepreneurs can learn and businesses can be built. How does it work? Don’t ask us… read the fine copy-and-paste work below from Start Garden.

Each week we invest $5,000 in two ideas. One is chosen by Start Garden. The other is the one with the most endorsements from the general public. We want to invest in what you like.

Obviously you’ve made the Michigan connection, but why is this on a site for skiers and snowboarders, who really cares, right? We do! There is a real opportunity with one of the ideas and you can help influence the final decision.

The concept is Urban Media – a scalable media company that is focused on filming urban skiing and snowboarding in Michigan.

Some of the best riders in Michigan are the unknown kids out there throwing down on urban terrain. They’re the ones asking you, Mom and Dad, for a Banshee Bungee, or maybe if you’re super lucky they’re set up with one of those fancy winches. This isn’t happening at the resorts. This kids are shlepping their gear out to the local park to find handrails, stairs, drops, walls – you name it.

The point is, there is some killer talent in this state and from what we understand Urban Media has its sights set on highlighting those kids. This isn’t just about shooting a sweet ski or snowboard flick and be done. This is about finding the talent, finding the spots and putting Michigan on the map. Face it, winter hasn’t been getting any longer, we only have so many vertical feet at the resorts, so why not show some love?

How can you help? It’s easy. Visit the concept, Urban Media on Start Garden and if you like the idea… be kind and Endorse It!

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